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9/12/11
SundayArts Fashion: Q & A with Dana Lorenz
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We first caught up with FENTON/FALLON designer Dana Lorenz at last year’s Accessories Bazaar, Harper’s Bazaar’s showcase for accessories designers. The CFDA/Vogue Fashion Fund finalist is best known for her bold statement jewelry and unusual mixture of materials.

For her Spring 2012 FENTON collection, Lorenz continues to weave together tiers of complementary details. Earthy stones like turquoise, coral and moonstone radiate refreshing warmth, while precious twists of silver and crystal lend a cool sparkle.

The setting for her presentation: The Four Seasons. Fresh flowers set the stage for the airy elegance of her pieces, and the swathes of the restaurant’s chain-mail drapery perfectly echoed the contours of Lorenz’s designs. We’re honored to have her participate in a SundayArts Fashion Q & A.

Tell us about your lines, FENTON/FALLON.
FENTON is the mainline and higher end collection. It is an opulent and elaborate mix of unexpected materials and typically has a strong statement. FALLON is the lower priced and more layerable collection which is more graphic and streamlined.

Cecily Brown's “Night Passage”

Tell us about the FENTON collection for Spring 2012. What was your inspiration? How did you come to select the materials you use?
I was looking at and obsessing over Cecily Brown painting and extracting shapes and colors form them, specifically “Night Passage” From there the developments started taking a Miami Art Deco feel. We dyed all of the stones in custom colors based on the sun bleached facades of the old hotels there.

You’re showing at an iconic NYC location – the Four Seasons Restaurant. How did that come about?
I was researching spaces and when I walked into the terrace room adjacent to the pool, I knew this was it. The HOPE paintings by Robert Indiana perfectly captured the color, feeling and mood of the collection, and the chain draped curtains glistened with a pinkish iridescence when the sun came through.

You’ve been selected as one of this year’s CFDA/Vogue Fashion Fund Finalists – tell us about that honor.
It’s been an amazing experience even since the application process. Win or lose, it tells you so much about your brand who you are as a designer, and where you want to take your career. Having Anna Wintour, Diane von Furstenberg and the rest of the panel at arm’s reach, visiting your space, giving you feedback- it’s invaluable. It’s something I’ll never forget.

You’ve done some great collaborations – Proenza Schouler, Thakoon, J Crew… any more on the horizon for you?
I am excited to be collaborating with Alexandre Plohkov again now that he is back from Milan and launching women’s. He was my first collaboration before I launched FENTON. It was the season he was up for the Fund, so it is nice it is coming full circle.

What are some accessories that every woman should have?
A statement necklace to update a simple dress, a series of chain necklaces and bracelets to layer and mix in with other pieces, an oversized cuff (or pair!), and tons of pearl strands in varying
lengths.

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SundayArts is made possible in part by First Republic Bank and by the Rubin Museum of Art. Funding for SundayArts is also made possible by Rosalind P. Walter, The Paul and Irma Milstein Foundation, The Philip & Janice Levin Foundation, Elise Jaffe and Jeffrey Brown, Jody and John Arnhold, and The Lemberg Foundation. This program is supported, in part, by public funds from the New York City Department of Cultural Affairs in partnership with the City Council. Additional funding provided by members of THIRTEEN.