Posted: September 18th, 2008
Branding Democracy: Barack Obama and the American Void

Simon Critchley examines Obama’s subjectivity, the existential detachment that seems to haunt him, and its relation to democracy. When democracy is promoted as a brand, it can be seen to generate many desires, such as participation, freedom of expression, a sense of belonging, and the promise of individual success—all embodied in the notion of “liberty.” How and where do these desires find fulfillment or displacement? Simon Critchley is a philosopher and author. This program is in conjunction with The New School’s international, interdisciplinary exhibition—Ours: Democracy in the Age of Branding—investigating democracy as a global brand.


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