Weekly Media Briefing for December 19th-23rd

December 19th, 2011

The video game console is taking center stage in more living rooms as video streaming on consoles grows. Nielsen’s report last week indicated that streaming and video-on-demand is up on leading consoles compared to the same time last year. The Xbox (Microsoft), Playstation 3 (Sony), and Wii (Nintendo) provide the super-processing power that many consumer computers lack, ideal for high-quality streaming, and in a convergent media climate where multi-use means everything, they’re also bringing a new dynamic to the tv experience.